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Organisational Structure




  1. Eyal Wolstin - Director of Sales

    Eyal joined BioCeuticals with more than 20 years experience in sales and marketing roles across FMCG and complementary medicine companies.

    Eyal holds an MBA (Marketing) from Manchester University and a BA in Political Science and Management.

    A calculated risk-taker with deep industry knowledge, he has a proven track record in delivering innovation and change management in large multinational companies.

    Eyal has extensive experience managing major key accounts and large scale sale force teams, delivering high performance results and professional customer service.

    Embracing the core values of integrity, innovation, quality and reliable practitioner support, Eyal is committed to bringing growth, team spirit and a high standard of professionalism to BioCeuticals.


  2. Adrian Sturrock - Director of Finance

    Adrian has over 25 years experience working in accounting and finance roles in Australia.

    Adrian graduated with a Bachelor of Commerce (with a double major in Accounting & Economics) from the University of New South Wales and is a member of Chartered Accountants ANZ.

    Entering the workforce in 1991, Adrian worked as an auditor at PricewaterhouseCoopers for 12 years in the Consumer & Industrial Products division of the Sydney office. Moving into commerce in 2003, Adrian worked in group finance roles at Qantas (ASX-listed) for six years, before moving into the complementary medicines industry with Blackmores (ASX-listed) in 2009. Adrian has been the Director of Finance at BioCeuticals since 2015.

    With a technical accounting background from his “Big 4” experience and strong analytical skills, Adrian has a passion for financial management. He has a keen eye for detail, ensuring that the financial statements of the business are correct and that he has a thorough understood of them. Business partnering to provide commercial support to other departments and process improvement in systems and controls are key areas of focus. Adrian has 18 years experience as a manager and enjoys the staff development aspects of his role.

    Adrian is a member of the Audit Committee of Complementary Medicines Australia and also holds a Diploma of Investor Relations (AIRA).


  3. Ian Curtinsmith - Chief Information Officer

    Ian graduated in 1996 with a Associate Diploma in Electrical Technology and has over 15 years experience in Information Technology.

    Ian is employed as the Chief Information Officer and has been with the company since 2009 and is responsible for all technology, information systems, telecommunications, websites and data management.

    Prior to his employment with Bioceuticals Ian implement projects for large enterprises included work for GSM/Vodafone, Chartered Accounts, Officeworks, Clemenger and Colonial.

    Ian is a regular at the Apple World Wide Developer Conference and a certified Apple Technician that brings a very modern approach to IT and is passionate about technology.

    Ian is currently serving on the IT and Marketing committee of the International Probiotic Association (IPA) and is a graduate member of the Australian Institute of Company Directors


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